Countermark will be on display on Tuesday at Ffatri 4.0 – Showcasing the Future for Welsh Industry

2nd October 2023

The Welsh Government wants to help Welsh industry exploit the opportunities that technology like blockchain can bring by improving innovation and enhancing product quality.

Wessex will be showcasing Countermark as a simple to use full traceability application that also gives customer engagement capability.

British supermarkets require full traceability before they will consider selling produce from small scale food or drinks producers.

Countermark based customer engagement gives clear data to food producers where and when food is consumed. This can be used to hone marketing activities and understand the actual shelf life of products.

(Link to more on the event)

Photo credit to WWW.amrc.co.uk

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